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The dairy industry has always been at the cutting edge of innovation in nutrition and health. Dairy, more than any other category, is perfectly positioned to profit from the most important consumer trends.
About this report
Using 15 case studies from around the world, this Powerpoint report shows how dairy brands are making a success of marketing “naturally-functional” health benefits, the advantages of protein, sugar-reduction, digestion, immunity and weight-wellness. It provides inspiration for anyone intending to use dairy either as an ingredient or as a whole food, allowing them to connect to the most important consumer trends to create successful products.