November 2019
2020 Key Trend 1: Digestive Wellness
PDF: 41 pages

Price (PDF): US$240 £185 €220 NZ$375 AU$355 ¥25800
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A product that makes a tangible difference to consumers’ digestive health – whether that’s because it’s free-from or because it offers a digestive boost – has a huge advantage. With eight strategies, including several emergent opportunities, it’s still the strongest consumer trend.