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This is the most useful report you will read all year. It will enable you to understand the most important shifts in health and nutrition, how they are changing the food and beverage market, and what the opportunities are.
For over 20 years we have built a database of global qualitative and quantitative data that identifies the most important long-term trends.
This report helps you navigate the choppy waters of strategy and new product development by showing you:
- How the trends are developing – and how they will develop in the future
- What strategies companies are following to connect to the trends
- What’s emerging that is going to be important
- What’s going to stick around for the long term
- Where best to place your bets
For each key trend we spell out:
- Scientific changes that are driving market changes
- Shifts in consumer beliefs
- How companies are responding
- What the opportunities are for new product development and strategy