Published: March 2020
Strategy Briefing: Seven Healthy Habits for Commercialising Microbiome Science
This 19-page Strategy Briefing shows how companies can pursue new microbiome opportunities in the food, beverage and supplements markets by using Seven Healthy Habits. We have distilled these from the successes and failures of probiotics and prebiotics suppliers over the last 25 years.
Price (PDF or PPT):
US$150 £110 €130 NZ$220 AU$210 ¥16700
20% Discount if PDF and PPT purchased together
Published: January 2020
Strategy Briefing: Hybrid strategy – harnessing the health halo of plants
A strategy of “hybrid” or “blended” products allows companies to connect to the plant-based trend in a creative way, by offering plant content along with meat, dairy or carbs. It’s Day 1 of a new product development opportunity which is set for long-term growth and is already showing signs of success.
Price (PDF or PPT):
US$150 £110 €130 NZ$220 AU$210 ¥16700
20% Discount if PDF and PPT purchased together
Published: January 2020
Strategies & Trends in Kids Nutrition
Launching a kids nutrition product is the riskiest strategy you can choose. And the risk is higher than it has ever been. Failure – or failure to scale beyond a niche or achieve sustainable profitability – is the most common outcome for most kids brands. What must you do to succeed in this toughest of all segments of food and beverage?
Price (PDF or PPT):
US$620 £450 €540 NZ$900 AU$850 ¥65000
20% Discount if PDF and PPT purchased together
Published: November 2019
10 Key Trends in Food, Nutrition & Health 2020
This analysis is where the smartest entrepreneurs, strategists and product developers come when they want to understand how shifting consumer beliefs in health and nutrition will change the market and create opportunities. And this is the only trend analysis that sets out what strategies companies are following and what are the risks and opportunities, to help you make the most-informed decisions.
Price (PDF or PPT):
US$775 £550 €630 NZ$970 AU$915 ¥75000
20% Discount if PDF and PPT purchased together
Published: November 2019
Individual Key Trends 2020
Do you need only one of these trends? Select the one that's most relevant to your business. Every one can be purchased as a separate standalone report. Just click below to find out more.
Published: June 2019
"Real food": the strategy that's transforming sports nutrition
Positioning "real food" for sports and fitness is not a future opportunity, it’s an opportunity that has been growing in importance for almost 20 years. This report helps companies develop a "real foods strategy" for their products, by providing a 10-step plan for a successful “Real Food for Sports” strategy, and 10 case studies of products that are successfully harnessing the strategy.
Price (PDF or PPT):
US$650 £450 €525 NZ$890 AU$825 ¥69000
20% Discount if PDF and PPT purchased together
Published: May 2019
How to succeed with the plant-based food trend
The plant-based foods trend is an opportunity for every type of business – but what’s the best strategy for success? Meat substitutes are attracting intense attention and huge investment, but in fact Caulipower, a cauliflower-based pizza, achieved the same level of sales in its first year as Beyond Meat, despite having only a fraction of Beyond Meat’s resources. Caulipower – and tens of brands like it, from PepsiCo’s Off the Eaten Path to Love Beets – align more closely with what the health-conscious consumer wants
Price (PDF):
US$650 £450 €525 NZ$890 AU$825 ¥69000
Published: March 2019
8 Key Trends in Dairy Nutrition – Strategies and case studies
8 Key Trends in Dairy Nutrition is one of our most popular reports. Written as a practical guide to help you plan your strategy and new product development, it shows out very clearly how the trends are developing, and how they will develop in the future.
Price (PDF or PPT):
US$895 £680 €800 NZ$1280 AU$1260 ¥98000
20% Discount if PDF and PPT purchased together
Published: December 2018
Consumer Insights in Food, Nutrition & Health 2019
This report containing 57 charts provides a snapshot of consumers' beliefs and attitudes about food, diet and nutrition. We interviewed over 3,000 consumers equally split between the UK, Australia, Spain, Brazil and the US. Over 500 Chinese consumers were also interviewed about specific topics.
Price (PDF):
US$150 £110 €130 NZ$220 AU$210 ¥16700
Published: November 2018
10 Key Trends in Food, Nutrition & Health 2019
This is the most useful report you will read all year. It will enable you to understand the most important shifts in health and nutrition, how they are changing the food and beverage market, and what the opportunities are. The 10 Key Trends report shows you: how the trends are developing – and how they will develop in the future – what strategies companies are following to connect to the trends, what’s emerging that is going to be important, and what’s going to stick around for the long term.
Price (PDF or PPT):
US$775 £550 €630 NZ$970 AU$915 ¥75000
20% Discount if PDF and PPT purchased together
Published: September 2018
20 Key Health Ingredients: What Consumers Say on Social Media
The internet has become the key way for consumers to learn about food, nutrition and health, and to share interesting new ingredients. Whether you are a product developer trying to select new ingredients or an ingredient supplier trying to figure out commercialisation strategy, it’s important to keep an eye on how health ingredients are discussed in social media.
Price (PDF):
US$775 £550 €630 NZ$970 AU$915 ¥75000
